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Cheongnyangni fruit market, Seoul, 6 March 2024 (Yonhap) — apples and foam-netted pears under handwritten per-piece price cards: 특품 1개 8,000원, 제수용 1개 5,0(00)원, 특품 4,000원, 특품 3개 만원
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UP TO **₩5,000** FOR ONE APPLE.. Seoul, March 2024: top apples, **₩4,000–5,000** each.
Korean apples (사과), red Fuji-type, on the branch in a Cheongsong orchard, North Gyeongsang (Cheongsong County photo, 2026)
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ZERO APPLES **IMPORTED.**. No fresh apple has entered Korea since **1948**. The barrier is quarantine, not tariffs.
Aerial view of Garak Market, Seoul's wholesale produce market, with the 서울청과 and 농협가락공판장 wholesaler roofs and the city behind
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HALF PAYS THE **MIDDLE.**. Most Korean fruit passes through **Garak Market**, where every layer takes a cut.
Chuseok 2026 gift display at Lotte Department Store — a box of six red apples and six Korean pears, each in a foam net, beside dried-fish and nut gift sets (price not shown)
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THE BOX IS THE **PRODUCT.**. Twelve netted apples and pears, boxed for Chuseok: **₩120,000–130,000** at a department store.
Shine Muscat in a Sangju (상주) 1.5 kg box labelled 샤인머스캣, 경북상주 100% — Sangju City photo from its September 2023 E-Mart sales drive
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THE LUXURY GRAPE **CRASHED.**. Every farmer planted it. Retail per 2 kg: **₩28,113** → **₩16,572**.
A street cart in Myeong-dong, Seoul, heaped with yellow striped chamoe (Korean melons) and a few bananas
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THE ONE TO **TRY.**. Korea's yellow melon, crisp and faintly like a pear: about **₩2,000** each.
A Korean fruit market floor, July 2017 — a tray of red apples in front, boxes of peaches (햇사레 감곡) and plums behind, in Korean-labelled cartons (brightened derivative, gamma 0.68, contrast +8%)
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BUY AT THE **MARKET.**. Traditional markets run **20–30%** below the mart. **Full guide → epickor.com**

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SEOUL · 사과 · 금사과

UP TO ₩5,000 FOR ONE APPLE.

Seoul, March 2024: top apples, ₩4,000–5,000 each.

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