EpicKor.Korea, explained.

Browse Card News

Pick another visual guide

All Card News ->
An opened bag of Haitai Honey Butter Chip (허니버터칩) on a wooden desk, chips spilling out, the yellow bag with the Korean logo and Calbee mark visible
1 / 7
KOREAN SNACKS GOT PRICIER. SOME GOT SMALLER.. From 1 October 2026. Check the **grams**, not just the price tag.
EpicKor chart crop of four Haitai packs with old and new prices: Honey Butter Chip ₩1,700→₩1,800, Homerun Ball ₩1,900→₩2,000, Pocky ₩1,900→₩2,200, Jayu Sigan ₩1,200→₩1,400
2 / 7
25 brands up, on average **7.8%**.. Haitai announced it on 18 September. Shops change tags as old stock sells out, so you may still see the old price for a while.
Haitai Pocky chocolate 46 g pack shot (red box), from the EpicKor chart, with old price ₩1,900 and new price ₩2,200 (+15.8%)
3 / 7
Pocky now costs **more than Pepero.**. At ₩2,200, Haitai's Pocky passes Lotte's Pepero, which is ₩2,000 a box. All four Pocky flavours take the same rise.
Haitai Jayu Sigan (자유시간) 36 g chocolate bar pack shot from the EpicKor chart, old price ₩1,200 and new price ₩1,400 (+16.7%)
4 / 7
The ₩200 that is **a 16.7% rise.**. Small bars take the biggest percentage jumps. Jayu Sigan ("free time"), Haitai's chocolate bar, rises more than any other Haitai product named so far.
Haitai Honey Butter Chip (허니버터칩) 60 g pack shot from the EpicKor shrink-list chart, captioned "60 g: +₩100, other packs: lighter"
5 / 7
Pricier **and** smaller. Both true.. The 60 g bag goes up ₩100. Other Honey Butter Chip packs keep their price and **lose weight**. Haitai hasn't said which, or by how much.
Close-up of an opened Honey Butter Chip bag on a desk, a few chips at the bottom of the silver foil lining
6 / 7
Look for **이전 · 변경 · 감소.**. Since 1 January 2025 Korea makes a shrunk pack say so for **3 months**: "previous", "changed" or "reduced" next to the grams. A cut of **5% or less** can arrive silently.
Haitai Ppasae (빠새) and Osatsu (오사쯔) pack shots from the EpicKor shrink-list chart, both marked "price list too, packs not named"
7 / 7
Ppasae, Osatsu, Garubi, Honey Butter, Ice Cool.. Every new price, the shrink list and Ottogi's 20% rice rise: **epickor.com**

Card 1 / 7

KOREA SNACK PRICES · 1 OCT 2026

KOREAN SNACKS GOT PRICIER. SOME GOT SMALLER.

From 1 October 2026. Check the grams, not just the price tag.

More Card News

Recent visual guides, kept compact for quick browsing.

All Card News ->
Pepero Day in Korea: Every Box Is ₩2,000, but the Grams Aren't cover

Food & Shopping

Pepero Day in Korea: Every Box Is ₩2,000, but the Grams Aren't

Korean Hot Packs This Winter: The 70°C Line cover

Food & Shopping

Korean Hot Packs This Winter: The 70°C Line

Korean Ramen Pots: Is the Aluminium One Safe? cover

Food & Shopping

Korean Ramen Pots: Is the Aluminium One Safe?

Korean Kimchi Containers: The Press Plate Matters More Than the Lid cover

Food & Shopping

Korean Kimchi Containers: The Press Plate Matters More Than the Lid

Korean Ttukbaegi vs Dolsot, and Why Koreans Never Use Dish Soap cover

Food & Shopping

Korean Ttukbaegi vs Dolsot, and Why Koreans Never Use Dish Soap

Bacchus D vs F: The Smaller Bottle Is the Stronger One cover

Travel

Bacchus D vs F: The Smaller Bottle Is the Stronger One

Squid Game Filming Locations: The Arena Was a Soundstage, These Places Are Real cover

Travel

Squid Game Filming Locations: The Arena Was a Soundstage, These Places Are Real

Korea e-Arrival Card vs K-ETA: 22 Countries Are Exempt, and the Paid One Cancels the Free One cover

Travel

Korea e-Arrival Card vs K-ETA: 22 Countries Are Exempt, and the Paid One Cancels the Free One