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A GS25 store-front Pepero Day display in Korea, November 2024: red, yellow, green and white Pepero boxes stacked under a yellow 빼스티벌 11.01–11.30 banner
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EVERY BOX IS ₩2,000. THE GRAMS AREN'T.. Korea's stick-snack holiday is **11 November**. Here is what a box really costs, and which deals a visitor can actually use.
EpicKor price chart crop showing two Lotte Pepero boxes from the CU catalogue, Original 55 g and Almond 37 g, each priced ₩2,000
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Same ₩2,000. **55 g vs 37 g.**. At CU on 2 October 2026 every flavour costs ₩2,000. Original holds 55 g; Almond, White Cookie and Strawberry hold 37 g. Per gram, **Original is the best buy**.
Close-up of Lotte Pepero Almond sticks: chocolate-and-nut coated biscuit sticks on white
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Schoolgirls started it. **Lotte followed.**. The story Lotte and Korean media tell: in **1993**, girls in **Busan** swapped Pepero on 11 November, wishing to grow as slim as the stick. A Lotte sales manager noticed the sales spike.
A CU store-front Pepero Day display in Korea, November 2024: Rilakkuma Pepero boxes in red, yellow and green stacked on a yellow 빼빼락 페스티벌 banner with 50% QR discount panels
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About **half** of Pepero's year sells around 11/11.. That is Lotte Wellfood's own figure. In November 2021, GS25 sold **52.2%** of its whole year's Pepero in that one month.
Two handwritten signs at a Korean GS25 Pepero display reading 빼빼로5종 2+2/3600원 카드행사 우리,농협,삼성,국민 — a card-only deal for Woori, NH, Samsung and KB cards
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"2+2" — with **which card?**. The deep Pepero Day discounts need a **Korean card or a Korean pay app** (GS Pay, Kakao Pay, Naver Pay, listed bank cards). With a foreign card you usually pay the full ₩2,000. Look for a plain **1+1 / 2+1** sticker instead.
The top shelf of a Korean CU Pepero Day display, November 2024: six-flavour Pepero gift boxes with ₩10,800 tags and NewJeans Pepero sets with ₩14,400 tags
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The set costs **exactly its boxes.**. November 2024, box ₩1,800: the six-flavour box was **₩10,800** — six boxes. The NewJeans set, **₩14,400** — eight. You pay for the tin and the photo card, not a discount.
Five sticks of Korean garaetteok (가래떡) rice cake on a white plate: black, brown, white, green and yellow
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Same date, rice-cake sticks. **Buy Original, first week of Nov.**. Korea's farm ministry has promoted 11/11 as **Garaetteok Day** since 2006. Full prices, every chain's deal and what travels home: **epickor.com**

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KOREA · 11.11 PEPERO DAY

EVERY BOX IS ₩2,000. THE GRAMS AREN'T.

Korea's stick-snack holiday is 11 November. Here is what a box really costs, and which deals a visitor can actually use.

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