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Nasoya, Wildwood, Azumaya, Soga and Pulmuone tofu packs side by side
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AMERICA'S TOFU IS SECRETLY KOREAN. Nasoya. Wildwood. Azumaya. Soga. Four "American" tofu brands, one Korean owner — number one in the US aisle for eleven straight years. None of the packs say so. That's not an accident. It's the strategy.
Early Pulmuone plant with its refrigerated delivery fleet, company archive photo
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Pulmuone: America's Tofu Is Secretly Korean card 3
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US supermarket refrigerated tofu case, dollar-priced
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Pulmuone: America's Tofu Is Secretly Korean card 5
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US tofu shelf price tags, detail crop
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Nasoya and Wildwood packs, detail crop of the brand lineup
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READ THE BACK OF THE PACK. Which brands are secretly Korean, why the packs stay silent, and whether the US bet ever pays. Search "Pulmuone" on epickor.com.

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KOREAN MAKERS · FILE 09

AMERICA'S TOFU IS SECRETLY KOREAN

Nasoya. Wildwood. Azumaya. Soga. Four "American" tofu brands, one Korean owner — number one in the US aisle for eleven straight years. None of the packs say so. That's not an accident. It's the strategy.

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